GOGUTSA in Marketer.ge: A Georgian Brand Finds Its Way to Tokyo
Marketer.ge featured a compelling deep dive into how a small, heritage-rooted brand from Georgia made its way to Tokyo—bringing meaning, craft, and identity along the journey. Their article, “GOGUTSA — როგორ აღმოჩნდა მამაკაცის ქართული სამოსი ტოკიოს გამოფენაზე” (How Georgian menswear found its exhibition in Tokyo), captures much of what we believe lies at the heart of GOGUTSA’s mission and ethos.