GOGUTSA Featured by Hypebeast Japan Ahead of TRANOÏ Tokyo S/S ’26

In August 2025, Hypebeast Japan published an article highlighting five standout brands that will exhibit at TRANOÏ Tokyo S/S ’26 — and we are proud to share that GOGUTSA was among them.

With nearly 250 brands participating in TRANOÏ Tokyo, being selected as one of only five to be featured is a moment of true recognition for us. It not only underscores the growing global presence of GOGUTSA, but also validates the vision we’ve carried since day one: to create menswear that bridges timeless minimalism with modern streetwear energy, all while honoring heritage and craftsmanship.

The feature introduces TRANOÏ Tokyo as one of the key fashion trade shows in Asia, bringing together international designers, buyers, and press at the iconic Yoyogi National Stadium on September 3–4, 2025.

Among hundreds of exhibitors, Hypebeast Japan hand-picked five brands they believe capture originality, innovation, and cultural relevance. GOGUTSA was recognized for its strong identity rooted in heritage while remaining modern and globally minded.

Read the full article here: Hypebeast